--- title: How to Repurpose Content description: We all get excited about creating amazing content, and now we need to get just as excited about sharing, repurposing, and distributing that content. image: https://media1-production-mightynetworks.imgix.net/asset/35133813/GMS_Content_Repurpose_Image_-_Mighty_Networks_Images.png?ixlib=rails-0.3.0&fm=jpg&q=75&auto=format&w=1400&h=1400&fit=max&impolicy=ResizeCrop&constraint=downsize&aspect=fit --- [![LearnCube logo wordmark -high res](https://getmorestudents.learncube.com/hs-fs/hubfs/LearnCube%20logo%20wordmark%20-high%20res.png?width=4025&height=859&name=LearnCube%20logo%20wordmark%20-high%20res.png "LearnCube logo wordmark -high res")](https://www.learncube.com/) Open main menu Close main menu - [Default HubSpot Blog](https://7690351.hs-sites.com/blog) [Business of teaching online](https://getmorestudents.learncube.com/tag/business-of-teaching-online) [Digital marketing](https://getmorestudents.learncube.com/tag/digital-marketing) # How to Repurpose Content [Alex Asher](https://getmorestudents.learncube.com/author/alex-asher) [Share this blog post on Twitter](https://twitter.com/intent/tweet?text=I+found+this+interesting+blog+post&url=https://getmorestudents.learncube.com/how-to-repurpose-content) [Share this blog post on Facebook](http://www.facebook.com/share.php?u=https://getmorestudents.learncube.com/how-to-repurpose-content) [Share this blog post on LinkedIn](http://www.linkedin.com/shareArticle?mini=true&url=https://getmorestudents.learncube.com/how-to-repurpose-content) ![](https://media1-production-mightynetworks.imgix.net/asset/35133813/GMS_Content_Repurpose_Image_-_Mighty_Networks_Images.png?ixlib=rails-0.3.0&fm=jpg&q=75&auto=format&w=1400&h=1400&fit=max&impolicy=ResizeCrop&constraint=downsize&aspect=fit) We all get excited about creating amazing content, and now we need to get just as excited about sharing, repurposing, and distributing that content.  [![](https://media1-production-mightynetworks.imgix.net/asset/35133813/GMS_Content_Repurpose_Image_-_Mighty_Networks_Images.png?ixlib=rails-0.3.0&fm=jpg&q=75&auto=format&w=1400&h=1400&fit=max&impolicy=ResizeCrop&constraint=downsize&aspect=fit)](https://media1-production-mightynetworks.imgix.net/asset/35133813/GMS_Content_Repurpose_Image_-_Mighty_Networks_Images.png?ixlib=rails-4.2.0&fm=jpg&q=75&auto=format) **What do I mean by repurposing content?** For example, if you do an amazing video interview with a peer around tips to learning. If you post that on YouTube, that might be a 20 minute clip... fine for YouTube but too long to grab people if sharing on Facebook and possibly not "professional" enough for LinkedIn. Repurposing content is taking a single piece of content (for example, a 20 minute video interview) and turning that into multiple pieces of content that you share in different platforms (for example, YouTube, Facebook, your blog, guest blog, etc). **Why Repurpose Content?**  To be efficient with your time and more effective in getting the message out there. If it takes 1 hour to do a video interview and you only have 2 hours to create content each week, you might be better to do one video interview each week, then spend 30 minutes editing it into 4 x shorter videos (You now have 4 social media posts) and 30 minutes transcribing the main points into a blog article. That gives you 6+ unique pieces of content vs 1. **How to Repurpose Content?** Ideally, create video content. Why? Because it's the most visual. You could convert the video into audio-only content but it's not as easy or effective to turn audio/text-only content and turn it into video. **Comment below with a link to one piece of content you feel you could repurpose?** #### Alex Asher CEO of LearnCube ### Leave a Comment ## Related Articles [![](https://media1-production-mightynetworks.imgix.net/asset/37280047/1648546831788.png?ixlib=rails-0.3.0&fm=jpg&q=75&auto=format&w=1400&h=1400&fit=max&impolicy=ResizeCrop&constraint=downsize&aspect=fit)](https://getmorestudents.learncube.com/which-video-editor-should-i-use) [Digital marketing](https://getmorestudents.learncube.com/tag/digital-marketing) [GMS Podcast](https://getmorestudents.learncube.com/tag/gms-podcast) [Starting from Scratch](https://getmorestudents.learncube.com/tag/starting-from-scratch) ### [Which Video Editor Should I Use?](https://getmorestudents.learncube.com/which-video-editor-should-i-use) Whether creating some simple promo videos to introduce your classes, or building up a content marketing library, you’ll probably need some video editing software.Here’s... ![Wilim Abrook](https://getmorestudents.learncube.com/hs-fs/hubfs/1599317682265-1.jpg?width=45&name=1599317682265-1.jpg) [Wilim Abrook](https://getmorestudents.learncube.com/author/wilim-abrook) [Read More](https://getmorestudents.learncube.com/which-video-editor-should-i-use) [![](https://getmorestudents.learncube.com/hubfs/GMS%20logo%20square%20(1).png)](https://getmorestudents.learncube.com/gms-weekly-challenge25) [Digital marketing](https://getmorestudents.learncube.com/tag/digital-marketing) [GMS Podcast](https://getmorestudents.learncube.com/tag/gms-podcast) [Starting from Scratch](https://getmorestudents.learncube.com/tag/starting-from-scratch) ### [GMS Weekly Challenge #25 - Trial Class Email Sequences](https://getmorestudents.learncube.com/gms-weekly-challenge25) ![Wilim Abrook](https://getmorestudents.learncube.com/hs-fs/hubfs/1599317682265-1.jpg?width=45&name=1599317682265-1.jpg) [Wilim Abrook](https://getmorestudents.learncube.com/author/wilim-abrook) [Read More](https://getmorestudents.learncube.com/gms-weekly-challenge25) #### About - Menu Item One - Menu Item Two - Menu Item Three #### Services - Menu Item One - Menu Item Two - Menu Item Three #### News - Menu Item One - Menu Item Two - Menu Item Three Follow us on Facebook Follow us on LinkedIn Follow us on Twitter Follow us on Instagram