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GMS Podcast (3)

Podcast Episode 47: How to Stand Out in the Highly Competitive Tutoring Market

Is your business struggling to stand out and attract new business?

In this episode, we talk with Sumantha McMahon, a seasoned tutor and tutoring business coach, about how to ensure your business cuts through the noise.

You'll want to listen to this episode if you're struggling to take your business to the next level, your marketing is falling flat, and you're finding yourself haggling on price rather than talking about the value you offer with your tutoring clients.

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Podcast Episode 46: How to Use Email Marketing for Student Recruitment

If customers don’t buy in their first interaction, should you just give up? Absolutely not! Most customers buy from you between 3 and 18 months after their first interaction, so a well-thought-out email marketing strategy will be core to getting more students to sign up with you.

In this episode, we talk with Emma Fell, social media and strategy expert, about how to use email successfully to get more students.

You’ll want to listen to this episode if you want to understand what effective email marketing looks like for education businesses, how to lead magnets to fill your funnel with highly qualified leads and finally, how to nurture relationships and educate your prospects (without ending up in their spam box).

As a bonus, Emma also tells us what kinds of lead magnets work.

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Podcast Episode 45: Making Sense of the Language Learning Market in Japan

Japan is ranked as one of the top ten largest markets for English language learning, and few of us know anything about it.

In this episode, we talk with Tyson Batino, a serial edupreneur with experience running language school startups and scale-ups in Japan.

You'll want to listen to this episode if you want to understand the opportunities and challenges of cracking the Japanese language learning market.

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Podcast Episode 44: How To Find Product Market Fit For Your Education Business

How do you know if your business is ready to scale up?

In this episode, we talk with our very own Alex Asher about his journey in finding product-market fit and scaling up LearnCube.

You'll want to listen to this episode if you want to find or validate that your business is meeting a strong need in the market and that the market is big, or niche, enough.

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